Copper CRM, Inc. develops customer relationship management software specifically designed for Google Workspace users, enabling seamless contact, deal, and task management within familiar Google applications. Founded in 2012 and headquartered in San Francisco, the company has positioned itself as the leading CRM solution for businesses already integrated into Google's ecosystem. Copper's native integration eliminates the need for complex data synchronization and reduces user adoption friction commonly associated with traditional CRM platforms. The company serves thousands of businesses seeking streamlined sales processes without departing from their existing Google Workspace workflows, focusing on expanding its feature set while maintaining its core Google-centric value proposition.